Client >
Easy Dental Solutions
Project Brief >
Easy Dental Solutions is a very successful dentistry practice but Dr. Goodwin knew that to continue its growth, his company needed to update their website visually and legibly. We made it more contemporary and stressed the expertise and friendliness of the staff,
Client > Assured Help Senior Care
Project Brief > The owner of this care giving company wanted an updated look to her website but after reviewing all her marketing, she agreed to a complete redesign. The Hettinger Design Group created a brand style that carried over to all of the marketing.
Client > Century Sporting Goods
Project Brief > Century, the world's largest martial art supplier needed an updated brand style for their packaging that were sold in sporting goods stores such as Academy. We researched the competition packaging and found it was dull and mostly solid black or grey. Our design palette used bright colors to attract the consumer and design elements that established a look across all their packaging.
Client > Martial Arts Industry Association
Project Brief > The maSuccess magazine was the number one business magazine for a flourishing martial arts industry. First published in the early 2000's, it was time for an upgrade in style and presentation of content. We went with block sanserif headlines/subheads for legibility and serif on story body copy for readability. Space for the reader's eyes to flow through was the the norm rather than an area to fill. As a bridge and a way to tout the next redesigned issue, we created one issue with brown paper photographically torn.
Client > Gary Glenn's BBQ
Project Brief > To expand their business into catering and increase their walk-in trade, the new owners wanted a complete makeover of their brand marketing. After the logo was created, a style guide was created so the signage, POS, menus and websites design was dictated to create one visual identity
Website
Design
Branding Campaign
Packaging
Appeal
Magazine
Redesign
Marketing Campaign
The Hettinger Design Group
knows we will only succeed if our clients do well.
Once we understand your business goals, our team creatively focuses on setting a specific time frame to measure the results. With this timeline, The Hettinger Design Group develops a strategy to attain the objectives.
Any marketing campaign must have a way to know if it worked. How can you know if it was successful and how to adjust or proceed? We conduct consumer surveys and customer satisfaction questionnaires.