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Modern Graphic Design with AI is available online.
The first concept of teaching graphic design is to focus on the goal. The second concept is to show how to get there but this journey must be steps and not leaps. To go too far, too fast, and too soon will lose students. Looking at most the of the graphic design solutions today, it is obvious that the goal of graphic design has been lost and possible forgotten. The gap in design today is relying on the technological advances that have improved graphic design and not allowing the right side the brain to be creative and allow for happy accidents.
The essentials of strong graphic design are explained in Modern Graphic Design with AI with examples and tutorials along with projects for students to demonstrate these principles. This book is the foundation students need to be successful in their careers. Like a how-to manual, the book can be followed by the steps to create strong visual solutions.
Historically, graphic design has changed based on technology. In the Middle Ages, quill pens were developed to use instead of sharpened reeds which allowed calligraphy and more control on drawing. The printing press allowed for mass communication instead of spreading information via depictions or word of mouth which created a need for professional graphic artists.
Before teaching graphic designers how NOT do to these bad designs, they need to learn how to create good visual solutions. Modern Graphic Design with AI is a brisk romp through the rules, guidelines, tricks, history, which culminates in solutions laid out with an understanding of how the viewer sees the design by using the correct software. Modern Graphic Design with AI starts at the beginning of learning graphic design, but it does not teach the software—there are plenty of books on how to use the design programs. It shows which software delivers the most favorable result.
There are graphic designers who are self-taught on computer software to copy other designs. There are people making logos and ads with artificial intelligence programs that do not understand the relationships of the elements or the effects of color. The solutions are interesting in the short term but ultimately fail. It does not matter how pretty the design is if it does not achieve the goal of communicating a message.
During the industrial revolution when products were produced in mass quantities and the manufacturers needed to sell them which led to the occupation of graphic artists. Since that time, technological advancements have changed the profession, but design has always been only as good as the creative.
Artificial intelligence is revolutionizing the profession of graphic design. Approaches to visual communication can boost students’ portfolios. Professors can enhance curriculums with the learning objectives, quizzes, AI scenarios, and projects included in this textbook. Professional graphic designers can find out which AI generators work best for specific solutions. You can discover effective methods for color palette creation and new typeface stylizing tools. Marketers can learn how to develop stunning solutions based on the principles of design. Amplify your creative talent to produce remarkable digital content. Review the provided critiques along with the demonstrations of how to use type, space, and color for better solutions.
The graphic design field is quickly changing, and professional need to keep up with the latest skills to develop appealing visual messages. The art of graphic design is applying the rules of engaging design with the latest technology.
The author is an experienced graphic designer and university professor. In markets such as Los Angeles his clients included Nissan Motors, Universal Studios, Paramount Pictures, adidas, and Pioneer Electronics. Modern Graphic Design with AI is beneficial to all creatives.
